Marketing your salon can be a difficult task, especially if you are unfamiliar with many marketing techniques. That's why we have picked 10 simple steps to make marketing your salon easy. You can start these 10 steps today to bring more business to your salon! 

Liven up your Instagram feed with videos featuring salon clients. Not only does this add energy and authenticity and to your web presence, it builds a bond with the clients you've tapped to share their experiences of your salon. Annie Nguyen, our outreach coordinator offers these tips for creating fun social media posts.   

1. Share with all the special people in your heart that you couldn't "pick" a better way to spend Thanksgiving. 

Are you interested in coming down to Texas to shop with Standish? Are you also looking for fun things to do during your trip here? Well, this blog is just for you! Our partner showroom is located in Giddings TX, which is about an hour East of Austin. If you are flying down to come see us then you are more than likely going to be arriving at the Austin Bergstrom International Airport. Austin is a funky town that is filled with hidden treasures that make the phrase “Keep Austin Weird” so true!

The Garage Men's Grooming, located in Burleson TX and owned by Dani Rojas offers a wide variety of services for their clients such as: haircuts, face shaves, hot leather neck shaves, facials/masks, massages, waxing, and tanning. It is the ultimate men's spa! The Garage Men's Grooming has a total of 13 girls working there, and Michelle is one of the lead stylists! Michelle describes working with the other girls as working with family. Dani and Michelle have known each other since they were in High School, and have remained close friends ever since! 

   Starting up your own business is no walk in the park, it requires a lot of time and money. With many hurdles out there starting up your own business requires proper planning and proper execution. This may all sound daunting, but Signpost is a company dedicated to helping your salon succeed through simple yet effective marketing! They know exactly what your priorities are, which is how they make your marketing process simple and effective. 

   While many retail stores may be closing their doors, barbershops are opening theirs in record numbers. The men's grooming industry has been rapidly increasing and is estimated to reach $26 billion by 2020! "You don't just look better - you feel better too," said Carlos Aguilar, a 28-year-old restaurant manager in Houston. Carlos makes an appointment with his barber every two weeks, spending approximately $60 and 45 minutes each visit. Carlos states, "It's something special. I know when I go on a Thursday afternoon it's going to be a good weekend. You're ready." 

Every salon undergoes updates periodically throughout its operation. This may include everything from replacing chairs and equipment at the end of their life cycle, to remodeling an entire suite to reflect current styles. Regardless of the reason for upgrading your space, one of the things we’ve heard from fellow salon owners time and time again is the desire to earn more money to offset not only the costs, but the possibility of part of your salon being shut down during a remodel. In this blog post, we’ll highlight five ways you can keep the lights on and the cash coming in to your salon even if your normal business is interrupted.

Spa On The Square is a full service Med spa, Day Spa, and Salon located in Southlake Town Square Center. Owner, Donna Blue, of Spa On The Square chose a community that was close to home. Spa On The Square has maintained their success by building relationships with their community who have turned into friends.

Salon 921 Located in Duncanville TX, is owned and operated by Natausha Fain. Natausha wanted to create a place where her clients can come, relax and feel at peace in her beautiful serene salon. When creating her space, she wanted to make sure that her salon was different from the others, and would allow her customers to have more of an experience when they come to visit. Natausha's calm personality really gives her clients the perfect atmosphere to unwind while her and her team style them to perfection!

Moxi Salon Located in Dallas TX, is owned and operated by Shannon Fant. Moxi specializes in hair treatment, especially for those who experience hair loss. Shannon has several oncology patients come to Moxi Salon looking for their expertise. Because of this it is very important for Shannon and her staff to have an open heart for their clients. Shannon loves the fact that there is so much diversity when it comes to her clients. It allows her and her staff to be able to experience new challenges.

Dane Lyric is a salon with a unique mixture of style and creativity. Owner and operator Josh Siegel was able to create an atmosphere his clients appreciate and where his stylists could do their best work. How did he accomplish this feat? Josh had a distinct vision for his salon, did extensive research on products, and implemented all these ideas to design a salon he could feel passionate about. Now it’s your turn! Follow this guide for designing your dream salon.

Standish Salon Goods partnered with Ronald McDonald House in Dallas to renovate their current salon space. The Ronald McDonald House is an organization that provides housing, food, transportation, and activities for families that travel to the Dallas area for doctors appointments and medical treatments. We are honored to be able to give back to an organization that does so much good for the community!

Tiffany’s Salon Located in Wichita Falls, TX is owned and designed by Tiffany Negen. Tiffany has created this one-stop-shop, family oriented salon & spa to allow her clients to spend a whole day being pampered and feel like family during the process. When designing her salon Tiffany wanted the atmosphere to feel homey, inviting and a place where her clients can relax with a glass of wine! Tiffany uses the colors red and black through our Standish furniture to create a modern, sleek feel to her salon & spa.

DUWA The RV Salon: Michael Sturns (CEO & Owner) created Duwa the RV Salon for the sole purpose of being able to move his salon wherever he, or his clients may be. The RV Salon has been up and running for about a year now, and is starting the new generation for beauty. Sturns wanted to make sure that his business was unique and innovative, especially for being in an industry that is as such. What better way to do that than creating a mobile salon, and spa? The guests for Duwa are all coming for something different, so Sturns wants to make sure that his salon is able to meet his clients needs. Michael want’s all of his clients who step foot in his salon to be able to relax, and feel right at home!

Located in the emergent Highlands at Archbald community in Northeastern Pennsylvania, On The Fringe Hair Studio provides distinctive salon services to both women and men in a relaxing environment and beautiful space. Owned and operated by experienced stylist Maura Staback, the all-inclusive studio is a dream realized. Maura created a team of talented industry professionals who provide luxury salon services within a convenient location.

When you own a hair studio, you want to create an atmosphere that not only your staff enjoys working in, but one that makes every single one of your clients feel like they are a VIP. Salon owner Nicolette Schwanz at Bleach Hair Studio is no exception. She wants every customer who walks through the door to feel like they can express themselves however they may please.  

Dane Lyric is a salon with a unique mixture of style and creativity. Owner and operator Josh Siegel was able to create an atmosphere his clients appreciate and where his stylists could do their best work. How did he accomplish this feat? Josh had a distinct vision for his salon, did extensive research on products, and implemented all these ideas to design a salon he could feel passionate about. Now it’s your turn! Follow this guide for designing your dream salon.

Opening your own salon usually starts with a vision. You dream of having your own business, having full creative rights to a space and a culture that expresses your creativity. You want all of that hard work and planning to look great in the end, just like our friends over at Crystal & Co. salon.

For salon owners, you take great pride in the space where you work. From making sure your clients are comfortable to having the optimal amount of space to work, you put a lot of time and effort into finding the perfect furniture. However, once you decide to remodel, it’s time to go through that process all over again — at least that’s what Robbie Tullos and Stephanie Holmes of Regal Room Salon went through in their recent salon remodel.

An exclusive interview with the VP of Norvell, Steve Edwards, on how to increase the revenue of your salon

Standish Salon Goods recently partnered with Ronald McDonald House in Dallas to renovate their current salon space. The Ronald McDonald House is an organization that provides housing, food, transportation, and activities for families that travel to the Dallas area for doctors appointments and medical treatments.

Looking for some pieces to spice up your salon space? These versatile salon styling chairs and stations will do just the trick. Their clean lines allow them to blend into any space and fit in with the decor. Customize their colors, and even the height to be exactly what you need.

Picture this moment in your life: You’ve developed personal connections with long-term clients. Your co-workers often come to you for advice because they know you have a lot of experience in the cosmetic industry. It’s time to look for new inspiration to begin a new phase in your career. Maybe you’ve always imagined designing your own home salon, a place that feels uniquely catered to your taste.

There’s nothing we love more than getting new salon chairs to share with our customers! Luckily, we’ve introduced some amazing new pieces into our showroom lately, and here are two of our absolute favorites.

Our September Featured Salon has a unique twist. Prepare to be amazed. We’re about to show you a complete before and after transformation of Hair & There.

Meet one of our distributors, Kaemark Salon Furnishings. Kaemark, like our Standish offices, are located in the great state of Texas! They’re located in a small town right outside of Austin and have been in business since 1972.

Running a successful salon all depends on one thing - having the right equipment. Whether your salon is large or small, you can easily create the experience and atmosphere you want by choosing different furniture pieces and design concepts.

Sara Hernandez, owner of Tyler St. Salon, opened her doors to our Standish Team so we could learn more about what Tyler Street is all about. Needless to say, we are very impressed.

The Dollhouse Beauty Salon owner Molly McWhorter is a true artist. However, her tools are not your typical paintbrushes and oil paints. McWhorter instead uses makeup brushes, foundation and pigment to create her perfect masterpieces. Now, McWhorter has a fresh gallery for her art; The Dollhouse Beauty Studio in Longview, TX.

Do you need to add more value to your salon? Standish has provided a list of revenue-boosting salon services that you can add to your business's roster today.

Every stylist has heard this line from a client, “Why don’t you just move in with me? Then my hair will look this great everyday.” The founder of FORM Hair Salon and Hair Education is giving many Dallas clients just that, but without the cost of a live-in stylist.

Are you thinking of starting your own salon? The Standish Guide to Starting a Salon Business will provide you with important information and helpful tips to get you started on the road to your professional dream.

Coming up with ways to drive traffic to your salon's website can be difficult, which is why Standish is here to help! We've taken away the guess work and created a salon marketing infographic just for you!

There’s a unique beauty and attraction in the simplicity of modern design. No, we aren’t say to clear off your shelves and clear out your salon, but explore a few great modern salon design ideas that can update your space or give you the individualized overhaul you’ve been eyeing.

There were some extra special guests at this year’s Academy of Country Music Awards held in our hometown of Dallas, Texas. No, we aren’t talking about Miranda Lambert or Reba McEntire, but our own Standish Miami stations and Draper chairs.

No matter the weather, each Sunday you’ll find Mark Bustos in one place - on the streets of New York City cutting hair. During the week Bustos is a stylist at a high-end salon in Chelsea, which services famous clients like Nora Jones, Marc Jacobs and Phillip Lim. But over the weekend he works with a very different clientele, the homeless on the streets of Manhattan.

Which hair style are you? Take this quiz and find out!

Rebecca Tudor, co-owner of Salon Suites at Hillside, is changing what we might perceive a salon set-up to look like. She’s challenging the traditional salon industry model with a newer concept that’s catching on across the United States...

6 Valuable Tips on how to Find a Great Job Before You Finish Beauty School and find yourself working in the cosmetology industry before you graduate.

The Smooth Bar began taming the frizzy locks of women across the sunny city of San Diego in October of 2014. With this opening, the Smooth Bar became the first salon in California to specialize in Brazilian Keratin treatments.

We couldn't get enough of our Valentine's Puns last month, so we've decided to keep the tradition coming with 10 Puns that really embody both the salon culture, Standish, and of course, the greenest day of the year--St. Patty's!

7 Creative Salon Remodeling Ideas to keep your salon looking modern and fresh. Trends change every 3-5 years, so it's important to update your décor often. Read our ideas and use our Salon Remodeling Checklist to show your clients your dedication to style.

In Tucson, a new salon is offering much more than your average haircut. Find out more about this gorgeous salon remodel!

At Standish, we LOVE puns and salons. We've combined the best of both to give you a good laugh this Valentine's Day. If you feel one, some, or even all of these about the stylist in your life, share these with them and tell us which one is your favorite!

We've been searching the web for the best salon blogs in the business. Blogs that push the industry forward, blogs that inspire others, blogs that are at the forefront of new salon trends.

As the name implies, the moment the door opens to welcome you into The Regal Room Salon you’ll feel like the newest member of The Royal Family. Find out more about this month Featured Salon!

Salons across the country have decked the halls with eye-catching displays to show their holiday cheer! Will you? We've put together some essential tips and tricks to help add that extra touch of yuletide joy to your salon.

The recently opened shabby chic Michelle's Boutique Salon, is our Featured Salon of the Month!

We’re excited to announce our Featured Salon of the Month: Jesus Yvette Salon! Their family atmosphere is what makes the “His and Hers" one stop shop duo one of a kind.